We know that free apps and services also have a cost. Yes, you don’t pay in cash, but you pay with data that big tech companies collect about you. So how much information do you think companies actually collect , and which company collects the most? That’s what StockApps.com tried to find with a new research.
In its analysis, StockApps compares the data collection practices of five big tech companies . These are Google, Twitter, Apple, Amazon and Facebook. However, the report does not disclose what kind of data companies collect from us, rather StockApps decided to use “data points” to show us how much information each firm collects. He also emphasizes that each of these companies focuses on a specific category of data, not quantity.
Top Data Collector Google
Unsurprisingly, Google is the company that collects the most personal data, according to StockApps’ research . The company collects data from 39 data points, according to StockApps’ report. The information Google collects includes everything from your exact location to your browser history and your activities on third-party websites or apps .
Next up are Twitter, Amazon and Facebook with 24, 23 and 14 data points respectively. Twitter and Facebook also collect a lot of data, according to StockApps, but it’s mostly information entered by their users.
According to the research, among these companies, Apple seems to be the most privacy-focused technology giant . It only collects data from 12 data points, and as StockApps points out, Apple only retains the data its users need to maintain their accounts.