According to Bloomberg ‘s Mark Gurman , Apple has begun “recording” its virtual September event, which is expected to announce the upcoming iPhone 14 series, the Apple Watch Series 8, and a new “rugged” Apple Watch model .
In his latest Power On news release, Gurman hints that the event, which is expected to take place in early September, is already in the recording stage and Apple is planning another pre-recorded virtual event.
Some had hoped that Apple would return to in-person events for this year’s iPhone launch, but that doesn’t seem to be the case. Apple held a digital WWDC event in June, but also hosted a limited in-person event at Apple Park to watch the pre-recorded keynote and get hands-on time with new products.
Apple Will Hold Two Events in September and October
Gurman says that Apple may plan to hold two events this fall , as it has in the last few years . The September event will focus on the new iPhone and Apple Watch , while the second event in October will focus on the Mac and iPad .
Apple has a long list of products it aims to launch this fall, so it’s not surprising that we’ll see two events in the coming months. Alongside new iPhones and Apple Watch, Apple plans to announce a new iPad Pro, second-generation AirPods Pro and more.